Seeking Time with The Courtesan of Your Dreams? Research Says, “Book Early!”
January 10, 2017
Do you want to spend quality time with one (or more!) of the delectable companions who belong to the Allegra Escorts Collective? Then pay attention to sound statistical analysis – based on actual research, no less – and book your time as early as you can.
The sooner you book, the more likely you are to successfully arrange time with the SP(s) of your dreams. And after that – well, the rest is up to you!
This fact-based conclusion comes courtesy of Allegra Analytics, the statistical research division of the Allegra Escorts Collective. Headed by Allegra herself – who looks both scientific and sexy in her glasses and form-fitting lab coat – Allegra Analytics has compiled the “Conversion Rate for Bookings: 2016″. Illustrated using four pie charts, this report compares the lead time provided by clients requesting appointments with how often these requests were successfully.
The key variable was the amount of lead time each client provided in requesting a booking, between when they made the request and when they hoped to see the SP. To determine whether more lead time resulted in more successful bookings, Allegra broke the data down into four categories (each one represented by its own pie chart). These categories were: less than 1 hours notice; 1-2 hours’ notice; more than 2 hours notice (same day); more than one day’s notice.
The results speak for themselves: clients who tried to book with less than an hours’ notice only achieved their bookings successfully 23% of the time; clients who gave 1-2 hours’ notice succeeded 52%; clients who have more than two hours’ notice (same day) succeeded 69%; and those wise souls who prebooked with more than a day’s notice succeeded 96% of the time!
A 23% success rate versus 96%. Who’s feeling satisfied (or not) now?
The informed conclusion from Allegra Analytics: “Smart Clients Prebook!”
Being someone committed to the scientific method (and who finds smart to be very sexy!), I took a few minutes to ask Allegra about her study, and how it came about:
Allegra: I started doing my year-end in late December, and I wanted to figure out our overall success rate for completing bookings, which I called a Reliability Assessment. As I did that, I found certain trends developing. So I broke down the data based on a few other variables, one of which was Notice Provided. I did a lot of analysis of other details as well, when comparing our year-over-year revenues, but a lot of that is proprietary and won’t be made public, like our other Trade Secrets! (She laughs.)
I thought that publishing this analysis would help our clients understand some of the ways in which we operate differently than an agency, and also help them maximize their chances of having the experience they want, with the SP they want, at the time they want. I thought that an illustrative set of graphs would give people understand how we operate, and we got a lot of great feedback from clients and SPs alike.
Allyson: Clearly, the more lead time someone allows to book an SP, the more likely they are to get that booking. But what are the factors that keep bookings from happening?
Allegra: Well, for starters, when an SP is listed as being on our schedule, it just means that she’s “on call” during those hours. It doesn’t mean she’s sitting at one of our locations, ready to see a client at a moment’s notice. Agencies operate that way, but we don’t. So she’ll need some lead time to get ready and get to the location. Plus, the SPs have lives too — so they might not have their phone with them, or they might be shopping, or exercising, or visiting a friend or family member.
Some other reasons for not being available are that she might already be booked for that time, or she needs a longer break between visitors, or we have so many bookings at that time that our locations are all full. This is important for our clients to understand: We don’t bump or juggle a confirmed appointment to squeeze another one in, or to accommodate an extension request. Once we’ve committed a time slot to someone, we’ll honour it regardless of any other inquiries.
The way I explain it to the SPs and the clients is, “An hour on the calendar is more important than two hours on the phone”, which means, if someone has solidified a booking and put it on our calendar, no inquiry that comes in on our booking line will ever take precedence over the previously confirmed booking.
Also, there are some times when life just happens. An SP might wake up feeling sick, or just isn’t able to work that day. I know that there’s a stigma around mental health, but it’s a legitimate concern in any workplace, and ours is no exception. Some mornings, I get a text from an SP saying it’s a bad day and she can’t come in. I don’t get upset, I just tell her that I’ll try to reschedule her bookings for another day. I’ll give the clients as much notice as possible. Then I’ll offer to rebook them with another SP instead, and if they’re not interested in another option, then hopefully we’ll be able to make it work the next time they contact us.
All in all, though, a 96% success rate on prebooked appointments is pretty darned good. I don’t know of any agency with similar success rates for prebookings, so I’m happy with it. It speaks to the professionalism of our SPs and booking staff, and I’m proud to work with such a consistent and reliable team.
Allyson: But why do some people try to book at the last minute?
Allegra: I think there are a few reasons; I think the primary one being, “You can never predict a hard on!” (She laughs loudly.) I once had a client say that to me as his reason, and it’s true — you can never tell when the urge will strike.
I also think that it’s partially because Toronto has a large agency presence, and there are a lot of agencies who offer last-minute options for people. So clients become accustomed to being able to book last minute. Also, some guys just find themselves with some unexpected free time, so they’ll call to see what options are available to them. And then there are the guys who take a long time to work up their courage, and they’re worried they’ll get too nervous if they have to wait too long. I never begrudge someone for trying to book at the last minute, and I think it’s bad form to be rude to someone; there are plenty of legitimate reasons for it. If we’re able to accommodate the request, we will, but as the graph shows, it’s not really one of our strengths. The whole purpose of making the data public was to show clients how to maximize their chances of success, and giving adequate notice is the surest way to do so.
Allyson: Since you released the data, has there been any change in booking patterns?
Allegra: It’s hard to say this early — we don’t have enough data to judge that. (Spoken like a true scientist!) We did get some positive feedback from clients about it, and some who said it was fascinating and helpful. Regardless of notice, we always do our best to complete the legitimate booking requests that come our way. If this information helps us in that regard, then it’s a net positive for us whether it changes the booking patterns or not.
Allyson: Finally, what point do you want to make to Allegra’s clients, who logically should be seeking the best chances of success in their booking requests?
Allegra: Notice is never a bad thing! Flexibility is also valuable. When you contact us asking for a booking, it’s helpful to know how much flexibility you have in your schedule, because that way, we can optimize the booking for you. Maybe the SP is able to make it to your requested time, but she might be rushed. If you have some flexibility and we can adjust the time a bit, that might make for a better experience. Even 15 or 30 minutes can have an impact on how rushed she is, or how relaxed she is.
Also, if you’ve used our services before and you’ve joined our Allegra Allies program, it’s way easier for us to try to accommodate a shorter notice request if you’ve already been verified. Brand new clients always have to provide a bit of information about themselves, and final confirmation is always done by phone, so it’s helpful to factor that into your planning as well.
Allyson: The moral to this tale: Book early, and book often!
Allegra: I couldn’t have said it better myself.